IBPS SO Marketing Officer 2021-22: 7 Weeks Study Plan

Published on Saturday, November 06, 2021
 
Today I am sharing the study plan for IBPS SO Marketing Officer Exam 2021-22. Following is the 7 weeks study plan for the IBPS SO Marketing Officer Exam 2021-22. Follow the plan in the same order as mentioned in the plan for each subject. 

Tentative Exam Dates 

Events

Tentative Dates

Preliminary Examination

08.12.2021 – 26.12.2021

Main Examination

30.01.2022

Exam Pattern 

Preliminary Exam

Serial No. Name of Tests No. of Questions Maximum Marks Duration
1 English Language 50 25 40 Minutes
2 Reasoning 50 50 40 Minutes
3 Quantitative Aptitude 50 50 40 Minutes
TOTAL 150 125

Mains Exam

Name of Tests No. of Questions Maximum Marks Duration
Professional Knowledge 60 60 45 Minutes

7 Weeks Study Plan

Week 1

Quantitative Aptitude

Day 1

  • Percentage and Interest
  • Approximation
Day 2
  • Partnership
  • Profit and Loss
Day 3
  • Time and Work
  • Pipes and Cisterns
Day 4
  • Time, Speed and Distance
  • Problems on Trains
  • Boats and Streams
Day 5-6-7
  • Data Interpretation
  • Data sufficiency

Week 2

Quantitative Aptitude

Day 1
  • Number series
Day 2
  • Ratio and proportions
  • Mixtures and alligation
Day 3
  • Quadratic equations
Day 4
  • Data Interpretation practice

Week 3

Reasoning

Day 5
  • Blood Relation
Day 6-7
  • Syllogism
Day 7
  • Inequalities

Week 4

Reasoning

Day 1-2
  • Puzzles
Day 3-4
  • Seating arrangements
Day 5
  • Coding-Decoding
  • Direction and Distance
Day 6
  • Statement and Assumptions
  • Statement and Conclusion
  • Cause and Effect
  • Statement and Argument
Day 7
  • Machine Input Output

Week 5

English

Day 1-3
  • Read English Grammar notes
Day 4-7
  • Practice Reading comprehensions
  • Practice all types of questions

Week 6

  • Revise Quantitative Aptitude and Reasoning course

Week 7

  • Take mock tests

Study Plan- Mains Exam

Week 1

  • Basics of Marketing
  • Marketing Environment & Analysis
  • Consumer Behaviour
  • Business Buyer Behaviour
  • Product Life Cycle (PLC)
  • New Product Development
  • Segmentation, Targeting and Positioning (STP)
  • Monthly Banking Awareness Digest (6 months)

Week 2

  • Branding
  • Product Management
  • Service Marketing
  • Motivation Theories
  • Leadership Strategies- Porter's 3 Generic Strategies
  • Pricing
  • BCG Matrix
  • Porter's Model
  • Marketing awareness capsule

Week 3

  • Customer Relationship Management (CRM)
  • Advertising & Promotion
  • Marketing Channels
  • Distribution & Channel Management
  • Corporate Social Responsibility

Week 4

  • Capital Budgeting
  • Capital Structure
  • Cost of Capital
  • Leverages
  • Ratio analysis

Week 5

  • Human Resource Management
  • Job Design & Job Analysis
  • Training and Development
  • Performance Measurement & Performance Appraisal
  • Leadership & Grievance
  • Discipline
  • Employee Compensation

Week 6 and 7

  • Revision
  • Take 10 full length test series

IBPS SO Marketing Course

Team BankExamsToday is offering a full-fledged, comprehensive and systematic course for the preparation of IBPS SO Marketing exam. We are covering both Preliminary and Mains exams.

Course features

  • Video classes
  • Study Material
  • Live sessions
  • Test series - 10 full-length tests
  • Unit tests
  • Special attention to Professional knowledge section from Day 1
  • Systematic study plan
  • Interview preparation guide

Join here


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