List of Recently Appointed Brand Ambassadors

List of Recently Appointed Brand Ambassadors 2018


Name of the Brands & Campaigns Person
Flipkart Ranbir Kapoor and Shraddha Kapoor
Assam ( state’s brand ambassador) Hima Das
SHARP TV Rohit Sharma
Sumadhura Group MS Dhoni
Remit2India, (an online money transfer portal) Virat Kohli
Philips India (for its male grooming products) Virat Kohli
Indigo Paints MS Dhoni
BoAt Jacqueline Fernandez
Dabur(for its skin care brand Fem) Kriti Sanon
Dollar Missy Chitrangada Singh
NetMeds (Online Pharmacy) MS Dhoni
Reebok. Nathalie Emmanuel
L'Oréal Paris Amber Heard
Kraft Heinz India(for the Complan brand) Sourav Ganguly
‘Educate Girls’(non-profit organisation) Katrina Kaif
Whirlpool Kriti Sanon and Sushant Singh Rajput
BATA Kriti Sanon
Tata Sons( for global corporate affairs) S Jaishankar
Tourism Fiji(for the India market) Ileana D’Cruz
Lubricants India (a Hinduja Group company) Hardik Pandya
Vivo Aamir Khan
Uber Virat Kohli
Gaming platform Dream11 Mahendra Singh Dhoni
Chocolate Snickers MS Dhoni
Bata’s new sport wears Smriti Mandhana.
All India Chess Federation for the Blind (AICFB)
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Grand Master Vidit Gujrathi.
Pakistan Cricket Board Shoaib Akhtar
T20 Mumbai League's Sachin Tendulkar
Sikkim AR Rahman
The Muthoot Group Amitabh Bachchan
Harman International Priyanka Chopra
Frooti Allu Arjun
Poker Sports League Viswanathan Anand
RP-Sanjiv Goenka Group(for its packaged snacking brand, Too Yumm) Virat Kohli
Ghaziabad Municipal Corporation (GMC) Cricketer Suresh Raina
Swachh Bharat Mission in Ghaziabad City (Uttar Pradesh) Cricketer Suresh Raina
Delhi Dynamos FC Jacqueline Fer-nandez
Hyundai(Continues for 2 more years) Shahrukh Khan
ITM Group of Institutions Kidambi Srikanth
Environmental Issues Dia Mirza 
Innerwear brand Lux Amitabh Bachchan
Futsal football franchise Kerala Cobras Sunny Leone
Indoor Cricket Team Sandeep Patil 
WHO Goodwill Ambassador(for Autism in South Asia) Saima Wazed Hossain
Road safety awareness campaign.  Akshay Kumar
China hails Amir Khan
One plus 6 Amitabh Bachhan
Leonardo Olive Oil Chef Sanjeev Kapoor
Luminous Power’s new brand AMAZE Virat Kohli
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Name of the Brands & CampaignsPersons
January 2017
Gionee Virat Kohli
Asian Paints ‘ Ultima Protek Ranbir Kapoor
International Ambassador of Stanchart, Mumbai David Rudisha
Brand Ambassador of Momentum, Jharkhand M S Dhoni
IG International Sonu Sood
Kings XI,Punjab Brand Ambassador Virender Sehwag
Swiss watch manufacturer IWC Schaffhausen Sonam Kapoor
February 2017
First female ambassador for ‘Swacch Bharat Abhiyan’ Anushka Sharma
SBI PO Recruitment Ad Arundhati Bhattacharya
Ambassador role at FIFA Diego Maradona
American Cancer Society Global Ambassador Normani Kordei
Sight Savers Kabir Bedi
‘Swacch Bharat’ Shilpa Shetty
Lloyd Electric Amitabh Bachchan
March 2017
Montblanc International AB de Villiers
PepsiCo’s Sports drink Gatorade P.V. Sindhu
Blind Cricket world cup Shahid Afridi
Women’s World cup 2017 Sachin Tendulkar
One Plus India Amitabh Bachchan
India’s Ambassador to World Trade Organization (WTO) J S Deepak, IAS
Global Ambassador of Cochlear, the hearing implant maker Brett Lee
Salon hair brand L'Oreal Professional for India Twinkle Khanna
April 2017
Micromax Anil Kapoor
Goibibo Deepika Padukone
ICC Champions Trophy (Among eight) Harbhajan Singh
Jewellery Brand Voyalla Rannvijay Singh
Puma Women Actress Disha Patani
May 2017 Ranbir Kapoor
Gionee (Other Ambassadors) Diljit Dosanjh, Shruti Hassan & Dulquer Salmaan
June 2017
Wildlife Trust of India Dia Mirza
Eazy Diner Yuvraj Singh
Ambassador to promote Goods & Service Tax Amitabh Bachchan
Government’s Skill India Campaign Priyanka Chopra
Gionee India Actor Prabhas
Food Panda Shahrukh Khan
Indian Film Festival of Melbourne (IFFM) Vidya Balan
July 2017
Signature Global Vidya Balan
Indoor Cricket Team Sandeep Patil
Tata Sky Actress Nayanathara
Tamil Thalaivas Kamal Hassan
Srinagar Municipal Corporation (SMC) Bilal Dar
Hyundai Motor India Shahrukh Khan
Younger Face Taapsee Pannu
Beauty Brands’ App Pooja Hegde
August 2017
Joyalukkas Actress Kajol
Swacch Bharat Mission in Uttar Pradesh Akshay Kumar
UAE based Gulf Petrochem Group, GP Petroleum Limited Suresh Raina
Panasonic for Smartphones Taapsee Pannu
Indian health and wellness startup company Cure. Fit Hrithik Roshan
Mumbai-based new age financial services group- InCred Rahul Dravid
September 2017
Swachh Bharat Abhiyan in Uttarakhand Akshay Kumar
First Indian woman ambassador for Tourism Australia Parineeti Chopra
Srinagar Municipal Corporation (SMC). Bilal Ahmad Dar
Bridgestone India PV Sindhu
Telugu Tigers Rana Daggubati
Metro Shoes Katrina Kaif, Siddharth Malhotra
PC Jewellers. Akshay Kumar, Twinkle Khanna
Asus for its range of laptops and smartphones Disha Patani
October 2017
Swachh Andhra Mission PV Sindhu
Delhi Dynamos FC for upcoming Indian Super League Football season. Jacqueline Fernandez
Ghaziabad Municipal Corporation (GMC) and also the brand ambassador of Swachh Bharat Mission in Ghaziabad City (Uttar Pradesh). Suresh Raina
LensKart Katrina Kaif
PUMA Disha Patani
November 2017
UN Environment Goodwill Ambassador For India Dia Mirza
World Packaging Organization Chakravarthi AVPS
Gatorade Neeraj Chopra
Brand Ambassador of an International Swimwear Giant Virdhawal Khade
December 2017
English Premier League (EPL) brand ambassador Ranveer Singh
Tata Motors for its Commercial Vehicles Business Akshay Kumar
UN Environment Global Goodwill Ambassador Ellie Goulding
Poker Sports League Viswanathan Anand
Brand Ambassador for Too Yumm Virat Kohli

Brand Ambassadors of Govt. Schemes & Campaign

PersonBrand NameRemarks
Amitabh BachchanCity Compost CampaignA part of the ‘Swachh Bharat Mission’
John AbrahamArunachal Pradesh Tourism AmbassadorTo promote tourism in Arunachal Pradesh
Narendra ModiIncredible India
Nawazuddin SiddiquiUP farmers’ scheme Samajwadi Kisan Beema YojnaThe scheme provides for cashless treatment up to Rs 2.5 lakh and Rs. one lakh for the organ transplant.
PV SindhuCentral Reserve Police Force (CRPF)
Sachin TendulkarAnti- liquor and antidrug
campaign of Kerala
It will create awareness among people against alcoholism and drug abuse.
Sakshi MalikBeti Bachao, Beti Padao campaign” in Haryanachosen to promote the tourism of Arunachal Pradesh
Virat KohliPunjab National Bank
Vidya BalanSamajwadi Pension YojnaLaunched by Uttar Pradesh Govt.
Piruz KhambattaMake In IndiaLaunched by Prime Minister Narendra Modi
Shah Rukh KhanWest Bengal Brand AmbassadorThe campaign started with shortlisting 200 places from all of the Indian states.
Steffi GrafKerala's Ayurvedato promote tourism and position the state of Kerala as home of ayurveda.
Shilpa ReddyConfederation of Women Entrepreneurs (COWE)Create centres of excellence for women to gain knowledge, develop skills, provide infrastructure, access to resources to their business.
Baba RamdevBrand Ambassador of yoga and Ayurveda in Haryanapromote yoga and Ayurveda in a big way
Ankit FadiaDigital IndiaIt was launched on 1 July 2015 by Prime Minister Narendra Modi.
Amitabh BachchanSwachh Bharat AbhiyanStarted by Prime Minister Narendra Modi.
Amitabh BachchanPulse PolioTo promote Polio Eradication Campaign
Dia MirzaSwachh SaathiSwachh Bharat Mission’s youth-based Swachh Saathi (student internship) programme
Madhuri DixitMAA- Mother's Absolute Affection'
Deepika PadukoneIndian Psychiatric SocietyThe largest association of Indian Psychiatrists

Goodwill Ambassadors 

A varied range of organizations employ goodwill ambassadors to endorse their programs and reach out to others with programs that are based on good relations, from multinational groups such as the United Nations and United Nations Associations etc.,

List of UNICEF Goodwill Ambassadors

  • The United Nations International Children's Emergency Fund was formed by the United Nations General Assembly on Dec-11-1946, to deliver emergency food and healthcare to children in nations that had been devastated by World War II. Danny Kaye was the first to hold the position, with the title of Ambassador-at-Large granted in 1954.
  • The objective of the program is to allow celebrities with a demonstrated interest in UNICEF matters to use their fame to draw attention to important issues. This may take the form of public appearances and talks, visits to troubled regions, which draw attention from the media, and use of their political access to advocate UNICEF causes.
  • The UN children’s agency UNICEF appointed its youngest goodwill ambassador — 19-year-old Syrian refugee and education activist Muzoon Almellehan.

International Ambassadors & Advocates

Lilly Singh Canada July-2017
Shahrukh Khan India Jan-2017

Food & Agriculture Organization (FAO)

The Food & Agriculture Organization (FAO) Goodwill Ambassadors Programme was initiated in 1999. 
The main determination of the program is to increase public awareness and to broadcast information on issues related to food security, hunger, and poverty in the world.
Dee Dee Bridgewater was the first Goodwill Ambassador from USA & was appointed in the year 1999.
His Majesty king Letsie III of Lesotho – Appointed in the year 2016.

United Nations Educational, Scientific & Cultural Organization (UNESCO)

  • United Nations Educational, Scientific & Cultural Organization (UNESCO) Goodwill Ambassadors are celebrity advocates of UNESCO (not diplomatic ambassadors) who use their talent or fame to spread the UNESCO ideals, especially attracting media attention. Other particular categories of advocate include UNESCO Artist for Peace, UNESCO Champion for Sport and UNESCO Special Envoy.
  • Sheikh Ghassan I Sheikh from Saudi Arabia was the first Goodwill Ambassador appointed in 1989.
  • Deeyah Khan from Norway is the present Goodwill Ambassador since 17th -Nov-2016.

United Nations High Commissioner for Refugees (UNHCR)

  • The Goodwill Ambassadors are famous Personality representatives of UNHCR, who use their talent & fame to advocate for refugees.
  • Barbara Hendricks from the United States is the first Ambassador appointed in 1987. She was a Classical Singer.
  • Present Goodwill Ambassadors are Cristina Marina from Romania, Kristin Davis from the United States & Praya Lundberg from Thailand appointed in 2017. Carlos Specialist, Actress, Actress & model are their fields of expertise respectively.

World Health Organization (WHO)

  • The WHO Goodwill Ambassadors are famous Personality representatives, who use their talent & fame to advocate for health & well-being. 
  • Vienna Philharmonic Orchestra from Austria was appointed in 2005 as first WHO Goodwill Ambassador.

Present Goodwill Ambassadors:-

Amitabh Bachchan India Awareness of Hepatitis
Michael Bloomberg USA Global Ambassador for Non-communicable Diseases (NCDs)
James Chau China Sustainable Development Goals & Health
Peng Liyuan China Tuberculosis & HIV/AIDS
Yohei Sasakawa Japan Leprosy Elimination

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