Mascots of Important Sports Events

Mascots of Important Sports Events

What is the mascot?

  • A mascot is any person, animal, or an object deemed to bring luck, or something which is used to depict a group with a familiar public character, such as a school, professional sports team, society, military unit, or a brand name. 
  • Mascots are personalities usually designed based on an animal which is different from all. A Mascot has always a story with the moral to say. 
  • Mascots are used to portray fictional, symbolic spokespeople for consumer products like a dog is used in advertising, marketing and as a logo of the syndicate bank to indicate faithfulness. 
  • Mascots are used to promote in banners, advertisement, events and portals in any character like in traditional form and in modern forms like sketch, picture and animation. 
  • Mascots can be used to show a coveted quality like a dog as a faithful animal, to express a custom of regional, national or cultural resources, product and industry. 

What are sports mascots?

  • The trend of mascots in sports are for a long time but it is recently get noticed in sports competitions like Olympic Games, FIFA world cup, commonwealth games and many more. 
  • Mascots can be described in any character, creature or a thing believed to bring a good fortune. 
  • In sports, mascots have been used for a long time to encourage the sports and spread awareness in a simple way with a specific goal. 

Mascots of major sports

Olympic summer games (2016)

Name of the mascot: Vinicius for the Olympics games and Tom for the Paralympics games.


  • Rio Olympic mascots are of bright yellow colour and in form of cartoon creature such as a cat that portrays a combination of all animals of Brazil. 
  • Vinicius is named after the poet and composer Vinicius de Moraes and Tom is named after Tom Jobim who is a musician. 

Olympic Winter Games

Name of the mascot (2018 going to held): Soohorang for winter Olympics and Bandabi for winter Paralympics 


  • Soohorang is a white tiger which is intimately related to the religion and expresses faith, confidence, energy and security. 
  • Bandabi is an Asiatic black bear from the Korean peninsula and expresses strong intention and spirit. 

FIFA world cup (2018 going to held)

Name of the mascot: Zabivaka


  • Zabivaka is named after the wolf and it is one who counts or scores in the Russian language. The wolf is made of Russian national colour that is red, blue and white with orange sports glasses. 

Commonwealth Games

Name of the mascot: Borobi


  • Borboi is koala term which is a local Yugambeh language and to tribute the elders and their effort to revive local language in use and it also spread the message of Aboriginal story and culture.” 

AIBA Youth Women's World Boxing Championship (2017)

Name of the Mascot: Guppy (A female version of Assam's one-horned rhino)
Launched on:
November 6th, 2017
Launched at: Guwahati, Assam
Launched by: Chief Minister of Assam Shri Sarbananda Sonowal and President of Boxing Federation of India Shri Ajay Singh.


  • It shows the toughness, courage, energy and will and confidence which show the qualities of the Indian women.
  • It also shows the traits of Indian women, who are powerful, self-sufficient, Aim driven and flexible.

Theme: 'Make Some Noise'
Anthem: The anthem is composed by two personalities that are the Composer Shaan and famous singer Sunidhi Chauhan.

FIFA U-17 World Cup India 2017

Name of the Mascot: Kheleo (A clouded Leopard)
Launched on: 10th February 2017
Launched at: Jawaharlal Nehru Stadium, New Delhi
Launched by: The Minister of youth affairs and sports Shri Vijay Goel and chairman of the local organising committee.


  • This clouded leopard is a wild cat from the Himalayan.
  • A mascot represents the blooming, lively, energetic, spirited and passionate image of the whole country.

Asian Athletics Championship mascot

Name of the mascot: Olive Ridley sea turtle
Launched on:
7th May 2017
Launched at: Kalinga Stadium
Launched by: Chief Minister of Odisha Shri Naveen Patnaik


  • The olive ridley sea turtle moves thousands of miles in the ocean. It means a mascot shows slow but steady progress to make and achieve the goal.

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